chanel infrarose | Chanel Infrarose (72) Rouge Allure Velvet Review & Swatches

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Chanel Infrarose (72), a shade from the Rouge Allure Velvet line, has achieved cult status amongst makeup enthusiasts. Its muted rose hue, comfortable matte finish, and undeniable elegance have cemented its place as a staple in many makeup bags. But beyond the individual product, exploring Chanel Infrarose offers a fascinating lens through which to examine a broader trend: the conscious movement towards buying less makeup. This article will delve into a detailed review of Chanel Infrarose, its place within the Rouge Allure Velvet collection, and how its enduring appeal reflects the growing desire for quality over quantity, aligning with the principles outlined in guides like "How-to Buy Less Makeup: Guide to Makeup No-Buys & Low-Buys (2022)."

Chanel Infrarose (72) Rouge Allure Velvet Review & Swatches:

The Rouge Allure Velvet line from Chanel is renowned for its luxurious formula and sophisticated shade range. Chanel Infrarose sits perfectly within this prestigious collection. Described as a "muted rose," the shade is far from boring. It's a sophisticated, versatile rose that effortlessly transitions from day to night. Its beauty lies in its subtlety; it's not a bold, statement-making color, but rather a refined enhancement of the natural lip color. This makes it incredibly wearable for a wide range of skin tones and occasions.

The texture of the Rouge Allure Velvet formula is a key selling point. It's a "luminous matte," meaning it delivers a velvety-smooth, matte finish without the dryness or chalkiness often associated with matte lipsticks. The application is incredibly smooth and even, gliding effortlessly onto the lips. The pigmentation is rich and intense, requiring only one or two swipes for full coverage. The lasting power is impressive; while not completely transfer-proof, it maintains its vibrancy for several hours, requiring minimal touch-ups throughout the day. The comfort level is exceptional; the lipstick feels lightweight and hydrating on the lips, never feeling heavy or drying, even after prolonged wear.

Swatches: (While I cannot physically provide swatches here, imagine a series of swatches showing the color's variation under different lighting conditions – natural light, indoor lighting, etc. These swatches would demonstrate the versatility of the color and its subtle shifts depending on the light.) The color would appear as a dusty rose in cooler lighting, and slightly warmer with a hint of mauve in warmer lighting.

ROUGE ALLURE VELVET Luminous matte lip colour 72:

The packaging itself is a testament to Chanel's commitment to luxury. The sleek, black tube with the iconic Chanel logo is instantly recognizable and feels luxurious in the hand. The magnetic closure adds a satisfying element of quality, ensuring the lipstick remains securely closed in your bag. This attention to detail is a reflection of the brand's overall ethos, emphasizing quality and craftsmanship over fleeting trends.

Connecting Chanel Infrarose to the "How-to Buy Less Makeup" Philosophy:

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